In the recruitment process:
1x Director of Nursing Services
1x Village Manager
Generating Applications
Initial Situation
Modern, rapidly growing company
No recognition at new location
Suitable professionals could not be recruited using conventional methods, as these yielded little to no response to advertised positions
Method
Targeted outreach across over 100 platforms
Persistent candidate engagement through the creation of a talent community at the new location
Production of an employer branding video to enhance the quality of applicants
Establishment of an employer brand and reinforcement of the employer image at the new site
